Natalie Farrell

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Tanya Meda creates a styling business one click at a time

October 6, 2016 by Natalie Knows...

Natalie: A year ago you had a couple hundred followers on Instagram. Now you have more than 11K. That’s crazy. How did it happen?
Tanya: I know, I still can’t believe it. I think it’s because my feed is relatable and approachable. I share design ideas, but also the mess that is part of everyday life.


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N: What percentage of your posts actually include photos of your home?
T: Around 95%.
N: Wow. Really?
T: Yes, I think it’s because people like seeing how others live.

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N: How much time do you spend on Instagram?
T: Too much (laughing). Probably two hours a day.
N: Who are your followers for the most part?
T: Mostly young moms, but surprisingly quite a few are women in their 20’s, some newly married. I’d say the breakdown is 50/50 between the two.

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 N: How would you describe your style?
T: I’d call it laid back bohemian meets Scandinavia. I love white walls and am obsessed with plants. I have a snake plant in every room. They only need to be watered every three months, win-win.
N: So you started your Instagram account to indulge your love of design. Did you have any idea it would turn into a paying business?
T: Not at all, I keep pinching myself.

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N: How many clients are you working with?
T: Between those I’ve helped and those I’m currently working with, ten. I was also just hired by a woman in the UK to decorate remotely. It’s insane how this has taken off.

 

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N: Wow! Anything else?
T: Yes, I now have vendors sending me products to feature on my feed.
N: Oh my gosh, you’re like Kim Kardashian with product placement.
T: Ha-Ha, that’s what my husband says.


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 N: Looking at the comments you get, it sounds like you’ve made a community of Insta-friends.
T: Absolutely, everyone is so nice and supportive. I really consider these people friends.
N: The name of your account is House of Six Interiors and you often feature your four children. How does having a large family play into what you post?
T: My family life inspires my style. We keep a stylish home, but one that is totally livable. I try to keep it interesting, but never take myself too seriously.
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N: Where would you like to be five years from now?
T: I’d like to grow my styling business. My kids are still little (ten and younger) so it’s a lot to juggle, but I feel incredibly happy right now.

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N: Lastly, what is it about Maplewood you love?
T: When we first came to check out Maplewood we pulled in on the train and I saw from the window a bunch of dads sledding with their kids. It looked like a Norman Rockwell painting and I thought “This is it.” There is very little not to like here. I love walking to town with my family on Sunday mornings and shopping at all the great little stores. I love the diversity here and all the artists. It’s just a great place to live!

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Thanks Tanya!!! Follow her here on Instagram.

 

 

 

 

 

 

 

 

 

 

Filed Under: Maplewood Real Estate Tagged With: decorating, design, Natalie Farrell, Natalie knows

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Natalie Farrell

Sales Associate
Weichert, Realtors
"The Mill," 697 Valley Street
Maplewood, NJ 07040
Cell: (917) 514-7541
Office: (973) 762-3300

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